Does Size Really Matter?
How big should my Facebook banner be?
What's the best size for an Instagram Reel?
Wait - what size is an A5 flyer again?
Yes - size matters both digitally and traditionally. In print, accurate sizing directly influences readability, aesthetics, production costs, and usability, just as digital sizes affect user experience and performance online.
If you're anything like me, you're constantly looking up size requirements for social media graphics, paid ads, emails, and print materials.
Look no further - I've collected all the sizing info you regularly scramble for and neatly organised it right here.
Simply pick your category, click through, and instantly find the sizes you need:
No more endless searching - this is your quick, handy, go-to sizing resource. For marketing at least!
Websites: What are the ideal website sizes and dimensions to optimise user experience?
Getting your website sizing right is crucial - not just for aesthetics but also for performance. Ideal dimensions for images, fonts, and layouts directly impact loading speed, readability, and how smoothly your visitors interact with your site. Here you'll find a straightforward guide covering recommended sizes for screens, typography (H1–H6, paragraphs), image dimensions, file sizes, and best practices for ensuring your website delivers an outstanding user experience on any device.
Simply refer to the handy tables and visuals below to effortlessly optimise your site.
Social Media: What image and video sizes should you use for social media platforms?
Choosing the right dimensions for your social media content is essential for engagement, visibility, and a professional appearance. Incorrect sizing can lead to cropped images, pixelation, and poor viewer experience. Below, you’ll find a clear breakdown of recommended image and video sizes for popular platforms such as Facebook, Instagram, LinkedIn, Pinterest, TikTok, Reddit, and Twitter (X).
Use this quick-reference guide to make sure your visuals always look sharp and optimised across every channel.
Email Marketing: What are the ideal image sizes and layout dimensions for email marketing campaigns?
Getting image sizes right in email marketing is crucial for readability, deliverability, and overall user engagement. Incorrect sizes can affect load times, mobile compatibility, and even email client display quality. Here you'll find a simple yet detailed breakdown of recommended image dimensions, layouts, and best practices for email marketing, including popular platforms like Mailchimp and HubSpot.
Use this handy guide to ensure your emails look professional, load quickly, and perform effectively across all devices.
YouTube & Advertising: What image sizes should you use for Google, Meta, LinkedIn Ads, and YouTube?
Getting ad sizes and YouTube graphics correct can significantly influence your digital advertising results and audience engagement. Incorrect sizing can cause ads or channel visuals to look unprofessional, negatively affecting clicks and views. This simple guide provides recommended dimensions, aspect ratios, and best practices for Google Ads, Meta Ads (Facebook and Instagram), LinkedIn Ads, and key YouTube graphics.
Use these quick-reference guidelines to optimise your content and ensure your digital presence always appears polished and effective.
TraditionalWhat sizes should you use for traditional print, billboards, and digital advertising displays?
Correct sizing is critical for effective traditional advertising, whether it's printed brochures, flyers, or large-scale outdoor billboards and digital screens. Choosing the right dimensions ensures your messaging is readable, visually impactful, and meets industry standards.
Below you'll find clear size recommendations for common print formats (A4, A5, business cards), standard billboard dimensions, and popular digital screen sizes typically used for modern outdoor advertising.
Use this quick-reference guide to ensure your traditional and modern outdoor advertising captures attention and looks professional in any format.
